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Look beyond breast pumps, says EW

September 16, 2022Theresa Flaherty, Managing Editor

WATERLOO, Iowa – There’s plenty of opportunity beyond breast pumps in the fast-growing mother-baby market, says Essentially Women’s Nikki Jensen. “No matter what happens, babies will still be coming – that is a constant,” said Jensen, vice president of EW. “It doesn’t require special certifications. As long as a supplier (accepts) insurance and is able to bill for these covered items, they can get in the business.” EW,...

Breast Pumps, Essentially Women, Lily, Nikki Jensen, Women's Health