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Tag: Women's Health


Nikki Jensen

Business Development

Addressing gaps in women’s health care

December 18, 2024Tracy Orzel

Recent years have seen a marked increase in attention to women's health, signaling a transformative shift in the health care landscape that challenges long-standing norms.  A crucial aspect of this shift is the recognition that women are not simply "small men," says Nikki Jensen, vice president of Essentially Women, a division of Waterloo, Iowa-based VGM Group.  Data suggests that the next five to 10 years will bring substantial opportunities for the development...

Breast Pumps, Essentially Women, Nikki Jensen, VGM Group, Women's Health


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Women’s health boutique manager charged with fraud

July 24, 2024HME News Staff

CHICAGO — The office manager for a suburban Chicago medical equipment boutique has been indicted on federal health care fraud charges for allegedly billing private insurers for products that were never provided, including breast prostheses, compression garments and wigs for cancer survivors. Judy Strzelecki, who worked at A Woman’s Place in Downer’s Grove, Ill., is accused of submitting fraudulent claims from 2015 to 2020 to Blue Cross and Blue Shield of Illinois and other health...

Custom Breast Prostheses, Women's Health


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Aeroflow Health supports new moms in VA 

May 20, 2024HME News Staff

ASHEVILLE, N.C. – Aeroflow Health is now serving the Virginia Medicaid population with lactation consultations. The company’s partnership with the state Medicaid program and its managed care organizations will connect new mothers to a network of lactation consultants and other maternal health services at little to no cost for them. “Aeroflow’s mission is to improve postpartum health outcomes for new mothers,” said Nicole Peluso, IBCLC, CD, CAHPE, Manager of Lactation...

Aeroflow Health, Breast Pumps, Medicaid, Women's Health


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Momcozy, 1 Natural Way partner 

May 6, 2024HME News Staff

LOS ANGELES – A new partnership aims to provide mothers with easy access to free Momcozy breastfeeding equipment and accessories through insurance reimbursement facilitated by 1 Natural Way, a DME provider that specializes in the needs of new mothers. The partnership kicked off on May, coinciding with the launch of 1NW’s new platform to facilitate the procurement of breastfeeding equipment and supplies. “This synergistic collaboration between Momcozy and 1NW represents a significant...

1 Natural Way, Breast Pumps, Breastfeeding, Momcozy, Women's Health


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Business Development

Take holistic approach to women’s health

August 25, 2023John Andrews

Women’s health comprises many sectors, but the major ones are maternity and postpartum, as well as post-mastectomy and menopause products. And although those sectors have very different characteristics, they actually represent an opportunity for HME providers to care for female patients over the course of their lives, specialists in the field say.  The advantage for astute providers is to establish relationships with clients while they are young by furnishing maternity items and offering...

Embr Labs, Essentially Women, Motif Medical, Women's Health


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Attn: Grace receives $2M to boost further growth

July 12, 2023HME News Staff

BOSTON – Attn: Grace, a female-founded company that designs high-performing, skin-safe incontinence products for women, has received $2 million in new funding to fuel further growth. Led by For Later, the oversubscribed round also saw participation from Flybridge, as well as existing investors, including Kapor Capital, Portfolia, Ingeborg Investments, and Commonwealth. “We hear stories from our customers every day about the difference our products are making in their day-to-day routines...

Attn: Grace, Incontinence, Women's Health


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Specialty Providers

EW Focus Conference shines light on new markets

December 30, 2022Theresa Flaherty, Managing Editor

CLEARWATER BEACH, Fla. – Gone are the days when diversification for a women’s health boutique meant simply adding swimwear and wigs.   These days, providers have a lot more opportunities to cross-sell products and services for a host of women’s health concerns, and the upcoming Focus on the Future Conference will show attendees how, says Nikki Jensen.  “The pandemic brought to light the importance of diversification,” said Jensen, vice president...

Essentially Women, Focus on the Future, Women's Health


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EW opens registration for Focus Conference 

September 26, 2022HME News Staff

WATERLOO, Iowa – Registration is open for Essentially Women’s Focus Conference, scheduled for Feb. 4-6, 2023, at the Sheraton Sand Key Resort in Clearwater Beach, Fla. “We are excited to bring Focus Conference back to the Sheraton Key Resort in 2023,” said Nikki Jensen, vice president of EW, a division of VGM & Associates. “We had so much positive feedback from our attendee last year on the location, education and networking.” Early bird registration ends Nov....

Essentially Women, Focus Conference, VGM & Associates, Women's Health


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Nikki Jensen

Specialty Providers

Look beyond breast pumps, says EW

September 16, 2022Theresa Flaherty, Managing Editor

WATERLOO, Iowa – There’s plenty of opportunity beyond breast pumps in the fast-growing mother-baby market, says Essentially Women’s Nikki Jensen.    “No matter what happens, babies will still be coming – that is a constant,” said Jensen, vice president of EW. “It doesn’t require special certifications. As long as a supplier (accepts) insurance and is able to bill for these covered items, they can get in the business.”  EW,...

Breast Pumps, Essentially Women, Lily, Nikki Jensen, Women's Health


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The sisterhood of Mary Walsh Aframe

Specialty Providers

The sisterhood of Mary Walsh Aframe

June 10, 2022Theresa Flaherty, Managing Editor

WORCESTER, Mass. – It’s been 12 years since Mary Walsh Aframe first lugged a suitcase full of women’s health products to the office of Rep. Jim McGovern, D-Mass., to shine a spotlight on the lack of Medicare reimbursement for such items, which are often deemed “medically unnecessary.” Walsh Aframe, who was recently named the 2022 Essentially Women Ruth Addison Award Winner at this year’s Focus Conference, hasn’t let up since, and plans to meet with McGovern...

Breast Cancer Patient Equity Act, Custom Breast Prostheses, Essentially Women, Mary Walsh Aframe, Women's Health


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