Tag: Bath Safety
Medline partners with Martha Stewart on new line
April 24, 2023HME News Staff
NORTHFIELD, Ill. – Medline has teamed up with Martha Stewart on a new line of design-inspired bed, bath and around-the-home safety and mobility products. The Martha Stewart Custom Collection features prints and patterns in sophisticated colors and finishes, making these products fashion conscious, the company says. The collection includes the Gingham Offset Walking Cane and the Momentum Walker. “We are excited to enter into this unique partnership that brings together Medline –...
Bath safety products hit retail high note
November 23, 2015John Andrews
In an HME environment that is increasingly dependent on cash sales for revenues, there is no better product category to have than bath safety. All the ingredients for success are included—a swelling tide of users in aging baby boomers, a diverse and attractive array of products, and a retail-friendly designation that falls outside the Medicare scope.The folks at Port Washington, N.Y.-based Drive | DeVilbiss have been doing their homework on the bath safety market and have found data that supports...
Bath safety reliable for retail growth
December 1, 2014John Andrews
The shrinking HME piece of the Medicare pie requires providers to re-engineer their business models to continue serving the marketplace and they are increasingly looking at retail as a viable option. Key to that retail strategy is bath safety and, on a larger scale, home accessibility.
By furnishing products and services that equip residences with bath safety products, aids to daily living, mobility and various accessibility options, HME providers can serve the lucrative baby boomer demographic...
Handicare targets U.S.
December 17, 2013Liz Beaulieu, Editor
LEHIGH VALLEY, Pa. - Handicare took “a big step” into the U.S. market recently, when it created the position of business development director and hired Chris Blackmore.The Norway-based company has a presence in the U.S., but with Blackmore's contacts, it hopes to make significant strides here. Previously, Blackmore was a regional vice president of sales for Pride Mobility Products.“After 14 years, you get the opportunity to form quite a few relationships,” he said. “My...
Bath safety
November 26, 2012John Andrews
Growth marketDemand will 'boom': The baby boomer generation is currently “sandwiched” in having to accommodate aging parents while also minding their own health needs, so people between the ages of 55 and 65 are likely to be consumers of bath safety products for their parents as well as themselves.Beyond ordinaryBetter mousetrap: Manufacturers are going beyond the conventional grab bars, commodes and bath benches to include products that help caregivers, such as bathing lifts,...
Bath safety: 'huge' growth, more to come
November 26, 2012John Andrews
Israel Gamburd, president of Los Angeles-based Gamburd Independent Living Solutions, sums up the state of the bath safety market this way: “The past year has been huge. It has reached a point where I have almost had to turn down business.”
Of course, not everyone is experiencing a level of growth where refusing customers is an option, but Gamburd's experience may serve as an indicator that demand for bath safety products is exploding and that there is plenty of opportunity for...