Tag: Viverity
Roscoe Medical puts retail on the map
July 27, 2015Liz Beaulieu, Editor
STRONGSVILLE, Ohio - Roscoe Medical has implemented a minimum advertised pricing policy to protect its Viverity brand of retail products a little over a year after acquiring it from Revolution Mobility.The company implemented the MAP policy on June 1 for Viverity's product lines in aids to daily living, bath safety and accessories, breast pumps, mobility and personal care.“We have an appreciation for the costs involved in doing retail, like overhead, expertise and follow up,” said Ryan...
Roscoe adopts new pricing policy
May 19, 2015HME News Staff
STRONGSVILLE, Ohio - Roscoe Medical has introduced a minimum advertised price policy for its Viverity line of retail home healthcare products. With a MAP policy, HME providers can be confident that they won't be underpriced by “bargain basement e-commerce retailers,” according to the company. “The goal with our MAP policy is to maintain margin integrity at the HME storefront level and ensure a level playing field across the board for our provider network,” stated Ryan Moore,...