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ApniCure combines DTC, telehealth business model

January 27, 2017Jeff Rowe

REDWOOD CITY, Calif. - For many patients struggling with obstructive sleep apnea, the longtime standard treatment— CPAP therapy—may not be worse than the condition itself, but pretty close.In fact, according to David Jones, chief business officer at Redwood City, Calif.-based ApniCure, upwards of 50% of sleep apnea patients who start using CPAP don't continue the therapy. Moreover, many patients give up altogether on finding an effective treatment.With its recent decision to release the...

ApniCure, CPAP Therapy, Winx


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