Tag: Komfort & Kare
Reinventing Kare
April 24, 2015Liz Beaulieu, Editor
MAGNOLIA, N.J. - It's not enough for Seth Auerbach, the president and owner of Komfort & Kare, to do retail. He wants to “reinvent the experience.”Auerbach swapped his old location for a new location in February, giving it the same attention to detail as an Apple store or a Starbucks coffee shop, with help from the Architectural Fabrication Group, which designed the furnishings, lighting, retail display stands and graphics.“We wanted to stand out,” he said. “We didn't...
Provider adds 'publisher' to resume
June 22, 2010Theresa Flaherty, Managing Editor
CHERRY HILL, N.J. - When provider Seth Auerbach came up with the idea of creating a magazine tie-in with his popular health expo he didn't know what to expect.
"There was no concept, it was just kind of an idea," said Auerbach, president of Komfort & Kare Home Medical & Mobility. "Now, companies are calling us to ask if they can advertise in it."
South Jersey Senior magazine debuted last August and the second edition is slated to hit the stands next month. The glossy, full-color publication features...
Komfort & Kare invests to save
January 26, 2010Theresa Flaherty, Managing Editor
CHERRY HILL, N.J. - Provider Seth Auerbach wants to get a tight grip on his inventory--and his expenses--this year.
The president of Komfort & Kare Home Medical and Mobility planned to install a wireless inventory system in January to automate the process and eliminate unpopular sizes and colors.
Unsold goods are a drain on the bottom line, said Auerbach.
"In one product category we had $7,000 worth of inventory that hadn't sold in 12 months," he said. "This is a climate in which I am not giving...