NorthShore turns provider to supplier

GREEN OAKS, Ill. – NorthShore Care Supply took one of the last steps in its years-long transition from provider to supplier when it named Sandra DiVito as vice president of B2B sales and development. 
“We’ve really been transitioning from a provider to a supplier over the last five years and the addition of Sandra DiVito and a soon-to-be growing sales team is going to be one of the last pieces of that transition,” said Adam Greenberg, president and founder of NorthShore Care Supply. 
 DiVito will be responsible for establishing the company’s B2B sales function, growing revenue and driving partner relationships. 
One of DiVito’s primary focuses out of the gate: building out NorthShore’s distributor network in the United States and Canada. 
“We're also exploring distributor relationships in the U.K., Europe and Australia,” she said. “There is tremendous interest from DME/HME, assisted living and specialty pharmacy channels, which are the highest priority at this time.” 
NorthShore will offer a drop-ship model, as well as options for providers to stock products locally. The company will also offer guidance on which products will be most aligned with a provider’s customer base.  
“Our headquarters and distribution center is centrally located in the Chicago suburbs and we have invested millions in robots and other automation to very efficiently fulfill thousands of drop-ship orders per day,” said DiVito. 
Additionally, NorthShore has partnered with FedEx for same-day shipments, including Sundays, to meet growing demand.  
“We see incontinence supplies growing more than 15% in the home care market over the next three years due to the aging population of baby boomers, the strong move toward home care as a preferred option for families and the push by families for higher performing, better protecting absorbent products,” said Greenberg.