EZ-ACCESS, PBR partner on marketing campaign 

HOPKINSVILLE, Ky. – EZ-ACCESS, the official ramp and accessibility provider of Professional Bull Riders, has outfitted the Davis Rodeo Ranch in Archdale, N.C., with ramps and viewing platforms to provide world champion bull rider Jerome Davis with unfettered access to his world-class ranch and training facility. Following his debilitating bull riding accident in 1998, Davis remains a successful and inspirational figure within the PBR community. “EZ-ACCESS has provided me with the mobility tools I need to continue mentoring riders,” he said. “Their accessibility products allow me to move freely around the ranch, and the enhancements have truly made a difference in my ability to coach and train without barriers.” Davis and his wife, Tiffany, have raised top bucking bulls on their ranch, which also hosts one of PBR’s longest-tenured events, and Davis now serves as head coach of the Carolina Cowboys, and Tiffany is assistant general manager. EZ-ACCESS says the visibility generated through PBR events, broadcasts and sponsorships will position the company as a key player in both accessibility and high-performance environments and allows the company to showcase its products live and in front of 79 million U.S. fans. “We’re excited about this partnership and the exposure it provides for our partner-dealers to reach customers through PBR and beyond,” said Don Everard, CEO of EZ-ACCESS. “The endorsement by Jerome Davis and the equipment we installed at his ranch serve as a perfect model of the quality products we offer everyone for home, work and play.”