Carewell raises $24.7M
By HME News Staff
Updated 8:31 AM CST, Mon February 26, 2024
MIAMI – Carewell, an online retailer focused on providing family caregivers with tools and resources to care for their loved ones, has announced a $24.7 million Series B capital raise to accelerate its mission of streamlining access to home health products. The raise was led by the principals of MBF Healthcare, with participation from existing investors Sageview Capital and Headline, among others. “Family caregiving is becoming an increasingly more common experience in the U.S. with spouses, children, parents and even grandchildren having to take on a caregiving role overnight without warning,” said Bianca Padilla, CEO and founder of Carewell. “Understandably, these individuals can experience significant mental, physical and emotional stress as they balance their role as caregivers with other responsibilities to work and family, and our mission at Carewell is to help educate, support and advocate for these selfless heroes.” Carewell has also announced several senior level hires amid its plans to relocate its headquarters to Miami. The company has named Mike Pacifico as CFO, Jason Klinghoffer as chief marketing officer, Sam Rassner as chief technology officer and Kelli Durkin as vice president of customer service – all formerly of Chewy. “Mike, Jason, Sam, and Kelli all bring significant e-commerce industry experience and a strong track record of working together from their time at Chewy.com,” Padilla said. “Their addition reaffirms our commitment to providing affordable health care solutions for caregivers, and we are thrilled to welcome them into the Carewell family.” Additional investors in the raise included Primetime Partners, Nextview, Florida Opportunity Fund, and Anchor.
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