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Session recap: Even events need to be measured, says VGM's Sarah Conger

October 19, 2018Jeff Rowe

ATLANTA - HME providers are almost always looking for new ways to bring customers and other prospects through their front doors, and many are turning to in-store events. In the Medtrade session “You're Invited! Tips, Tricks and Tools for Hosting an Impactful In-store Event,” Sarah Conger, events manager for the VGM Group, shared what providers should have in their toolkit to help execute an impactful event. HME News: What are the top reasons why providers should consider in-store...

in-store events, Retail, Sarah Conger, VGM Group