Numotion finds perfect fit with HME of Texas

ROCKY HILL, Conn. - Numotion has checked off a lot of wants and must-haves on its acquisition wish list with its purchase of Home Medical Equipment of Texas in November.

“We've been working with them for a few weeks and it's proven to be more of a fit than even I anticipated," said CEO Mike Swinford.
The No. 1 draw: Location, location, location.

“We wanted to expand our coverage in Texas," Swinford said. "It's a huge market—it's a growing market—and they've got a great business."
Founded in 1993 and based in Fort Worth, HME of Texas focuses primarily on complex rehab equipment—like Numotion—and offers respiratory, DME and mobility products.

Other synergies include the Texas Department of Aging and Disability Services' (DADS) Applied Income Program, which pays for equipment in nursing facilities.

“HME of Texas does a significant amount of business with it and they did it very well,” said Swinford. “They're very efficient and they're very effective for being a small provider, so their ability to really excel in this space was a unique opportunity.”

Numotion, which also does a significant amount of business with DADS, plans to apply HME of Texas' best practices across its other nine locations in Texas.

Short term, HME of Texas' 13 employees will continue to operate from its location in Forth Worth, but under the Numotion banner. Next year, that location, along with NuMotion's location in Fort Worth, will move into a new facility to align resources and better serve customers.

It's been a busy year for the complex rehab giant, which inked an exclusive U.S. distributor deal for SoftWheels in-wheel suspension technology in August and launched a new online retail store, www.shopnumotion.com, in September, and it could get busier.

“We have a healthy pipeline of potential acquisition targets,” says Swinford. “We're in ongoing conversations and when we find the right fit and the right timing, as we did with HME of Texas, we certainly want to continue to grow.”