Invacare realigns Europe, Asia Pacific operations
By HME News Staff
Updated 9:32 AM CST, Thu December 2, 2021
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ELYRIA, Ohio – Invacare plans to realign its Europe and Asia Pacific businesses under a single leader to streamline operations and enhance the customer experience. Geoff Purtill has been appointed senior vice president and general manager, EMEA and Asia Pacific. He brings a strong customer, supplier and employee perspective to the role, having served the needs of more than a dozen countries with a wide range of cultural, product, market and regulatory differences. “As we finish the second year in this challenging and dynamic pandemic environment, we continue to look for ways to satisfy our customers more efficiently and effectively to drive sustainable growth,” said Matt Monaghan, chairman, president and CEO. “As we extend our leadership in the markets we serve, we must also make bold changes to reduce complexity and simplify and integrate how we operate in order to ensure we can quickly evolve with the marketplace.” Also as part of the realignment, Ralf Ledda, senior vice president and general manager, EMEA, will leave the company to pursue new opportunities.
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