iNRRTS publication goes digital
By HME News Staff
Updated 8:11 AM CST, Wed January 15, 2025
LUBBOCK, Texas – iNRRTS has re-launched DIRECTIONS Magazine in a digital format that improves user experience, ensuring readers get what they want, and advertisers receive the attention they deserve. “By leveraging our digital presence, we ensure our brand stays ahead of the curve, connecting with a tech-savvy, digitally active audience who consumes content in innovative ways,” says Bill Noelting, iNRRTS director of marketing. “Embracing digital isn’t just adapting; it’s thriving in an ever-changing market and beginning in 2025, we want to take advantage of these new, evolving avenues and strategies for us, for our readers and for our advertisers.” In addition to graphic and digital redesign elements, each issue of DIRECTIONS magazine will be focused on a specific clinical topic with articles and features from experts in the field of complex rehab technology. “We believe that with our updates, DIRECTIONS Magazine will continue to be a powerful platform for connecting with CRT professionals like never before,” said Andrea Madsen, ATP, executive director for iNRRTS. “As the Journal of Complex Rehab Technology, DIRECTIONS will continue to bring a high-quality educational focus in each issue.” DIRECTIONS Magazine, which is published six times a year, can be found on the iNRRTS website at www.nrrts.org.
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