ADA launches diabetes product pilot
By HME News Staff
Updated 9:13 AM CDT, Wed March 31, 2021
ARLINGTON, Va. – The American Diabetes Association has launched the “Better Choices for Life” program to help people with diabetes make better choices while shopping. Still in is pilot phase, the program takes a science- and evidence-based approach to evaluating products in three categories: food and nutrition, health and wellness, and diabetes management. Following an extensive evaluation process, companies applying for participation and passing the evaluation may place the “Better Choices for Life” mark on their packaging. The evaluation does not mean the ADA is endorsing the product. "The marketplace is crowded with products and services targeting people with diabetes – some of which make claims which are questionable," said Sonja Baro, vice president of product innovation at the ADA. "Our goal is to help people know if a product's claims are based in evidence or are ‘healthy’ for those concerned about diabetes management or prevention."
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