VGM makes ‘tough decision’ to take Heartland online

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Thursday, April 23, 2020

WATERLOO, Iowa – VGM has shifted its Heartland Conference to a virtual event called Heartland At Home in light of the coronavirus pandemic.

“Our goal first and foremost is to keep our guests, our employees and our community safe,” said Sarah Conger, VGM’s vice president of events and corporate projects, and Heartland Conference chairwoman. “Heartland At Home allows VGM members to get the same great education they know from attending previous Heartland Conferences, except this year it’ll be in the comfort of their own homes. We’re looking forward to leveraging this new and exciting format.”

The virtual conference takes place June 15 through July 10 and will feature five tracks covering billing and reimbursement, business operations and leadership, respiratory, rehab and accessibility. One day each week will feature a session from the five tracks.

The conference will also feature Heartland Hangouts, virtual roundtables dedicated to each track, where attendees can share best practices.

“Connection and education are staples of the Heartland Conference,” said Clint Geffert, president of VGM & Associates. “It’s why so many people stop by each year. I’ll admit it, moving Heartland online was a tough decision to make. But I can say with confidence that everyone at VGM is committed to making Heartland At Home an incredibly special experience for all of our attendees.”

The conference is available to VGM members at no cost. VGM will release a final schedule and registration on May 4.