Pride launches refreshed website

Thursday, February 20, 2020

EXETER, Pa. – Pride Mobility has redesigned its website, featuring an accessible-friendly widget. Users can increase type and cursor size and highlight links. The site also uses email marketing automation technology and collects data based on the customer’s behavior while he or she visits the site. “The redesign is meant to enrich the quality of our consumer’s journey and provide a clear understanding of the breadth of our product lines and their benefits,” said Rhonda Perko, vice president of marketing. “Our consumers are extremely savvy and know what they like when they see it. It is important for us to glean more insight into more high-tech products and specific features they would like to see in the future.”